Thursday, February 16, 2017

15 awesome and outrageous facts about text messaging the united states

" mobile messaging and texting rise from 2012 to 2017





  • Texting is the most widely-used and frequently used app on a smartphone, with 97% of Americans using it at least once a day. (Pew Internet)
  • People worldwide will send 8.3 trillion text messages in just this year alone. That’s almost 23 billion messages per day, or almost 16 million messages per minute. (Portio Research)
  • Over 6 billion text messages are sent in the U.S. each day. (Forrester)Text messages are read on average in under five seconds. (SlickText)
  • Over 80% of American adults text, making it the most common cell phone activity. (Pew Internet)
  • Text messages have a 98% open rate, while email has only a 20% open rate. (Mobile Marketing Watch) Text messaging has a 45% response rate, while email only has a 6% response rate. (Velocify)
  • Texting takes up 14.1% of cell phone users’ time. (Nielsen) 90% of all text messages are read in under 3 minutes. (Connect Mogul)
  • Over 75% of phones worldwide (4.5 billion) are text-enabled (DuoCall Communications)  while 96% of smartphone users text. (Acision)
  • Americans sent 69,000 texts every second (CTIA)
  • The average adult spends a total of 23 hours a week texting (USA Today)
  • The average Millennial exchanges an average of 67 text messages per day (Business Insider) On average, Americans exchange twice as many texts as they do calls (Nielsen)
  •  Only 43% of smartphone owners use their phone to make calls, but over 70% of smartphone users text (CTIA)
  • There are gender differences in texting in US . In American women text 14% more than men. (Nielsen)

    source:via

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